The Pure Perfection Clinic team are experts when it comes to the ageing process, anti-ageing treatments and the psychological changes of ageing, and we’re more than happy to share our secrets! We all know that as we get older the skin on our face begins to sag and wrinkles start to form, but do you know why this is? And, more significantly, do you know how we can slow and improve the signs of ageing? The ageing process Facial ageing is a natural process that occurs as every person gets older. Each layer of the face is affected differently, contributing to the overall aged appearance we see. Skin changes The first thing you may notice is wrinkles appearing on your forehead, as well as around your eyes (known as crow’s feet) and around your mouth (often referred to as lipstick or smoker’s lines). There are two types of wrinkles – dynamic – noticeable when you make facial expressions like smiling and frowning – and static, which develop when you lose skin elasticity and are visible all the time. Losing skin elasticity (your skin’s bounce back ability), collagen (which gives your face its structure and firmness) and hyaluronic acid (that keeps your skin hydrated) is expected from the age of around 25, when our levels begin to decline. If you’re a woman, then you’ll lose these three key skin components at a much faster rate during peri-menopause, as the hormones that help produce them also start to decline. The resultant effect is usually thin, dry, wrinkled and sagging skin. It’s also normal to see changes in your skin’s pigment, with darker patches appearing on your face, chest and hands. This can be caused by a combination of age, sun exposure and pollution. Volume changes Getting older means we also lose fat and tissue volume. This leads to the appearance of sunken cheeks, hollowed under-eye areas and thinning lips. As the fat pads around the eyes can shift, you may also get puffiness or bags under the eyes. The sagging makes folds appear in our skin, which appear as deep lines from the nose to the mouth (nasolabial lines) and from the mouth to the chin (marionette lines). In addition, our chins and jawlines can look heavier as all the skin has moved south. Bone changes The bones in our face shrink with age, in a process called bone resorption. This means we have less structure holding our skin and fat in place, which is another reason why it sags downwards. It can also contribute to hollowing under the eyes and on the temples, giving a somewhat gaunt appearance. Impact of an ageing face The physical changes that occur as part of the ageing process can make us look tired, sad and angry. Often this isn’t how we feel on the inside, so we get frustrated with how our face portrays us. This makes us also experience the psychological changes of ageing, with some people finding they lose self-confidence as they worry people may find them unfriendly and unapproachable. Others may simply miss their youthful appearance. Whatever your motivation for seeking anti-ageing treatments, Pure Perfection Clinic is here to help. We offer a comprehensive selection of procedures that can successfully address all signs of ageing. Here we share our favourites… Anti-ageing treatments There are loads of anti-ageing treatments available, which each work differently to address specific concerns. These can include: Wrinkle removal We offer consultations for anti-wrinkle injections with Botox to smooth ageing skin. Botox uses a substance called botulinum toxin, which temporarily relaxes the muscles that cause wrinkles to appear. It can be used on multiple areas on the face, including the forehead and either side of the eyes. Botox usually lasts around three months, before a top-up will be needed to maintain results. As with all our treatments, you must have a consultation with us before booking a Botox appointment. Facial volumisation and contouring Hyaluronic acid (HA) dermal fillers are our go-to treatment to replace lost volume in the cheeks, lips and temples, while also being able to add definition around the chin and jawline. Using conservative amounts, we can make your face look more youthful with very natural-looking results. HA filler can last up to a year and is easily dissolvable if anything goes wrong. Skin rejuvenation If you’re after brighter, fresher looking skin, then there’s lots of treatments we can explore. First, it’s important to get you on a good skincare routine with clinically-proven products from our ZO Skin Health range. This will help maintain your skin quality on a long-term basis. Then we can consider treatments such as chemical peels, which exfoliate skin at different depths, a HydraFacial, the world’s most advanced facial that removes impurities and leaves you with glowing skin, or perhaps a Dermalux LED procedure that uses light energy to treat a wide range of skin conditions such as acne, rosacea and hyperpigmentation. Collagen stimulation As mentioned, collagen loss contributes to many signs of ageing including poor skin tone and texture. We have an excellent range of treatments that can stimulate collagen production on a cellular level. These include polynucleotides, exosomes, Profhilo, Sunekos, PRP therapy, Radiesse and Ellanse. Each works slightly differently, with all capable of producing seriously impressive results. We’ll advise what’s best for you after a detailed consultation. Skin tightening Energy-based devices are a great way to lift and tighten sagging skin, while also being able to stimulate collagen production to enhance its appearance. We have a large selection of energy devices in clinic, including the Secret RF, Fractora and Morpheus8, which are all radiofrequency microneedling devices, and the Secret PRO CO2 laser. Each works in a unique way and we can recommend which is best for your skin type after an in-depth consultation. Skin lifting For more advanced facial sagging, a thread lift procedure is a great option. Using dissolvable Silhouette Soft threads that are inserted in the tissue just under the skin, we’re able to give your face an instant lift as we pull and secure them upwards. They’re also able to stimulate collagen production to enhance skin quality and give you long-lasting results. Fat dissolving If you’ve got excessive fat around your lower face and chin, we can help with fat-dissolving injections. These work by breaking down fat cells, which are then eliminated naturally by the body. Usually just one treatment is needed, but you must maintain a healthy lifestyle to avoid new fat appearing. The Power of Choice At Pure Perfection Clinic, we’re all about empowering you to understand the ageing process and helping you make the most effective decisions when it comes to your anti-ageing treatment. At your consultation, we take time to really listen to your concerns and present the very best options for your individual needs. You can trust that we only offer treatments with scientific evidence showing that they’re safe and reliable, ensuring you get the best results possible. Get in touch to book a free consultation with our experts today and set yourself on a path of empowered ageing.